Ars Communica

Setting out as a freelancer can be fraught with financial uncertainty. Financial expert Robert MacIsaac gave us the straight dope about how to plan a freelance career.

Read the full writeup on the event by Lynne Wright.

The presentation was held at Star of India Restaurant in Montreal in Montreal on November 29, 2011, and about 20 people were in attendance.

During the evening, Robert covered the following topics:

• Is freelancing right for you?
• Transitioning from employee to freelancer
• Get your accounting ducks lined up
• Consider incorporation
• Some resources to get you started

You can download the audio of the presentation together with the slides.

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Download the Presentation (PDF format, 50 KB)

Download the audio (MP3, 31 MB. Duration: 45 min)

Members of STC-Montreal’s volunteer committee held a teleconference to discuss future plans for STC-Montreal’s educations events.

The entire conversation — involving Andy Gural, Radka Losert, Susan Armstrong, and Lynne Wright — was recorded in the spirit of openness and transparency.

It was an open conversation, and a look inside the process that drives STC-Montreal. The discussion is available for you to download below.

Download the audio (MP3, 32 MB. Duration: 33 min)

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Andy Gural delivered a lively presentation about how technical writers can learn to make use of infographics. Read the full writeup on the event by Lynne Wright.

The presentation was held at Star of India Restaurant in Montreal in Montreal on October 25, 2011, and about 20 people were in attendance.

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The Call to Action: Writing Web Copy That Converts
Presented by Kirsten Weisenburger
May 31, 2011 at Restaurant Alpenhaus

Review by Lynne Wright

The quaint Swiss farmhouse ambiance of the venue was a charmingly incongruous backdrop for a pithy and briskly informative guide to creating web content that smoothly delivers viewers to the “conversion” – the sale, download, or request for proposal.

Kirsten Weisenburger, ace copywriter and content strategist, explained how to combine principles of technical and marketing writing, along with an action-oriented structure, to funnel viewers through an easy, logical process that leads them to the end goal.

Download the slides and podcast below.

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We had a packed house for Jim Royal’s presentation “ePub: Creating Docs for Tablet Computers.” The presentation was held at Au Bistro Gourmet in Montreal on April 26, 2011, and about 34 people were in attendance.

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Real-world companies have started to use virtual worlds such as Second Life to improve their corporate communications. Is this science fiction, frivolous gaming, or the next place where you will encounter your audience?

In this podcast, Laura Jaffrey interviews a panel of digital world consultants who are working on the nexus of virtual worlds and business communication. Together, they explore how businesses leverage virtual worlds as a platform for both learning and technical communication, with numerous examples.

Duration: 23 minutes

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